• Germany
  • FIBO 2022 (Cologne, DE)
  • Fitness Tech

The best story

With 300 square meters and a two-level booth at FIBO Global Fitness, EGYM presented their Ecosystem and personalized fitness solutions for beginners and experts alike.
Clear design, wide visual angles allowed for high attendance. The area was physically divided to provide meeting rooms for the B2B clear directions with comfortable waiting areas for B2C visitors.The space provided differentiation of the customer journey based on the needs of the client (smart booth zoning).
With a mission to “connect the dots between exercise and health goals” via data and technology, connectivity is essential. Over 7 miles of cabling was laid to ensure each machine had the right connectivity and fail-safe redundancy!